 When it comes to nonprofits' use of the Internet, "discovery" is much more of an art than a science. Understanding the Internet isn't enough. That's just the start. Our understanding of both the nonprofit sector and the individual organization itself makes our discovery sessions unique. The deliverables that those sessions produce are too.
Our discovery sessions produce a comprehensive list of real projects. These projects, when undertaken, will produce real web-based impact, the kind of impact the nonprofit is seeking in the first place. That's why the local chapters of two of the country's most visible national nonprofits had dot.org conduct their website discovery sessions.
Which two? The American Red Cross and the YMCA.
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In case you're wondering, a discovery session is a facilitated, method-based requirements gathering meeting. What's produced is this:
| website objectives summary |
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| overall team vision & description of site look & feel |
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| "projects/programs" identified with purpose, description and target audience |
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| stage 1 site map |
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| issues list with current site |
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| high level time & cost estimates by project/program |
So if you're with a local Y or Red Cross, chances are these deliverables address any initiative you are currently considering. In all likelihood, they'll suggest plenty of initiatives you have yet to consider. Ideally, we'd like to talk to you about conducting your discovery session for you; but if you're more interested in the results of someone else's instead, we could talk about that too.
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